A Commerce Graduate with over 38 years of experience in handling all aspects of the business: manufacturing, export, finance, administration, and sales. He has a sharp business acumen, a unique capability of evaluating the market scenario & competition for an effective growth strategy. This unique ability has helped achieve an exceptional success in writing instruments. Mr. Pankaj G. Rathod started writing instruments from scratch, and grew to be India’s largest writing instruments brand with over 40% market share.

The world acknowledges his outstanding quality, which always seeks perfection to delight and deliver beyond expectation through ingenious strategy, implied entrepreneurship, impaired technology, innovative product knowledge, insightful marketing and brilliant thinking about the future. He is a part of Wim Plast Ltd since inception of the company and has always been an active member of the Board.